What are the hallmarks of a good PPC landing page? - Site Owners Forums

sonamsharma · 07-04-2018, 11:03 PM

Hello friends,

What are the hallmarks of a good PPC landing page?

Krina · 07-05-2018, 02:03 AM

It is very important to have a good landing page for your PPC campaigns.

We should be structuring a search network campaign in Google AdWords in a way that we should get a good Quality score for our keywords.

Quality score depends upon -

Ad copy relevance
Expected CTR
Landing page relevance
When you are not having a good Google AdWords PPC ads landing page, you won't be having a good quality score for your keywords and bounce rate will be more.

johnradon · 07-05-2018, 02:35 AM

1. Keep Your PPC Landing Page Relevant to the Keywords You Are Bidding On
2. Write Content for Your Target Personas, Not for the General Public
3. Write a Headline So Strong the User Can’t Do Anything but Convert
4. Use Unique Imagery That Will Connect with Your Target Personas
5. Strategically Position Your Landing Page Elements to Drive Conversions
6. Use Your PPC Keywords as the Fuel for Your Landing Page Content
7. Include Trust Signals to Create an Emotional Connection with Users
8. Prove Your Worth With: Shares, Case Studies, Reviews, Followers & More
9. Ensure the Length of Your PPC Landing Page Matches Your Overall Goals
10. Create Compelling Call to Actions That Are Effortless to Complete
11. Don’t Miss an Opportunity, Make Sure Your Landing Page Is Optimised for Mobile
12. Avoid Leaving Your Users Waiting, Deliver Lightning Fast Page Speed
13. Eradicate Distractions, Keep Your PPC Landing Page Focused
14. Never Act on a Hunch! Use Analytics to Drive Strategic Decisions
15. Test & Test Again, Optimise Your PPC Landing Page to Drive Conversions

Ankit240 · 07-05-2018, 06:59 AM

1. Good quality of landing page
2. Relevant keyword targeting
3. Expected CTR
4. Landing page experience

nathanleo · 11-04-2021, 11:53 PM

Strong, contextual images (including a 'hero shot' at the top of the page)
A headline and sub-headline.

07-04-2018, 11:03 PM	#1
sonamsharma Registered User Join Date: Jul 2013 Posts: 373	What are the hallmarks of a good PPC landing page? Hello friends, What are the hallmarks of a good PPC landing page? __________________ Free love astrology \| Love marriage problem solution \| Love problem solution \| Vashikaran astrologer \| Vashikaran Mantra For Love Marriage

07-05-2018, 02:03 AM	#2
Krina Registered User Join Date: Jun 2018 Posts: 60	It is very important to have a good landing page for your PPC campaigns. We should be structuring a search network campaign in Google AdWords in a way that we should get a good Quality score for our keywords. Quality score depends upon - Ad copy relevance Expected CTR Landing page relevance When you are not having a good Google AdWords PPC ads landing page, you won't be having a good quality score for your keywords and bounce rate will be more. __________________ website development company in australia \| ecommerce website developer in australia \| magento website developer in australia \| magento website designer in australia

07-05-2018, 02:35 AM	#3
johnradon Registered User Join Date: Jun 2018 Posts: 24	1. Keep Your PPC Landing Page Relevant to the Keywords You Are Bidding On 2. Write Content for Your Target Personas, Not for the General Public 3. Write a Headline So Strong the User Can’t Do Anything but Convert 4. Use Unique Imagery That Will Connect with Your Target Personas 5. Strategically Position Your Landing Page Elements to Drive Conversions 6. Use Your PPC Keywords as the Fuel for Your Landing Page Content 7. Include Trust Signals to Create an Emotional Connection with Users 8. Prove Your Worth With: Shares, Case Studies, Reviews, Followers & More 9. Ensure the Length of Your PPC Landing Page Matches Your Overall Goals 10. Create Compelling Call to Actions That Are Effortless to Complete 11. Don’t Miss an Opportunity, Make Sure Your Landing Page Is Optimised for Mobile 12. Avoid Leaving Your Users Waiting, Deliver Lightning Fast Page Speed 13. Eradicate Distractions, Keep Your PPC Landing Page Focused 14. Never Act on a Hunch! Use Analytics to Drive Strategic Decisions 15. Test & Test Again, Optimise Your PPC Landing Page to Drive Conversions __________________ Singapore ERP Provider \| ERP Solutions Company \| ERP Vendor CRM Software Singapore \| CRM Vendor \| CRM System ERP Software Singapore \| ERP Management System \| ERP System Inventory Management System \| Inventory Tracking Software Procurement Management Software \| Purchasing System Learning Management System \| School Management Software SG Online Appointment Booking system \| Booking Software SG https://www.equiperp.com/

11-04-2021, 11:53 PM	#5
nathanleo Registered User Join Date: Jul 2017 Posts: 2,060	Strong, contextual images (including a 'hero shot' at the top of the page) A headline and sub-headline. __________________ English classes eastcobb Math classes eastcobb Math classes Marietta Critical Thinking Math Program Math Learning Centers Near Me Critical Thinking Math Classes Near Me Eye Level Critical Thinking Math

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07-05-2018, 06:59 AM	#4
Ankit240 Registered User Join Date: Jun 2018 Posts: 13	1. Good quality of landing page 2. Relevant keyword targeting 3. Expected CTR 4. Landing page experience

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