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Old 03-09-2015, 03:19 AM   #3
samreeen
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Join Date: Mar 2015
Posts: 11
In simple terms, impression is the number of times that image/website link/keyword appeared on any computer screen anywhere in the world.
A click-through is the actual number of times someone has taken their curser, placed it on your advertising image and used their mouse to click on that image and be taken to your website.
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