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06-11-2014, 10:46 PM
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Registered User
Join Date: Jun 2014
Location: Houston
Posts: 197
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Pay per click (PPC) (also called Cost per click) is an Internet advertising model used to direct traffic to websites, where advertisers pay the publisher (typically a website owner) when the ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system. PPC "display" advertisements are shown on web sites or search engine results with related content that have agreed to show ads.
Source:- en.wikipedia.org |
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