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In my previous role, the most significant accomplishment was developing and executing a comprehensive social media strategy that increased brand engagement by 40% within six months. This involved revamping the content calendar, introducing new content formats like interactive polls and videos, and leveraging data-driven insights to refine our audience targeting. The strategy not only boosted engagement but also led to a 25% increase in website traffic from social media channels, significantly contributing to overall business growth. My ability to turn insights into action and consistently optimize performance was key to this success.

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