digitalone

The only way to achieve a higher marketing engagement is through your audience’s interest of your subject. It’s not easy to grab your audience’s attention immediately. As a marketer, it is your call on how you can make your audience read your entire article or page.

Here are some tips for drive higher content marketing engagement:-

1. Social sharing has little effect on engagement
2. Newsworthy content gets more engagement than evergreen content
3. Banner and native ads don’t work
4. Identifying the needs of your target audience
5. Understand the power of visuals