09-24-2017, 11:18 PM
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#7 |
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Join Date: May 2015
Location: Forum
Posts: 2,517
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Doorways are sites or pages created to rank highly for specific search queries. They are bad for users because they can lead to multiple similar pages in user search results, where each result ends up taking the user to essentially the same destination. They can also lead users to intermediate pages that are not as useful as the final destination.
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