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04-12-2017, 01:49 AM
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Join Date: Mar 2017
Posts: 66
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Effective Cost Per Click, or eCPC, is a metric used by Internet marketers to gauge the effectiveness of their online campaigns. Sometimes it is referred to as estimated cost per click. It is calculated by the total earnings generated by online advertisements, and the number of clicks it took to develop those earnings. A formula might look like this:
eCPC = Earnings/Clicks.
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