What is Link Juice?

[Anirudhshri]

Hello,

Link Juice is an important SEO factor for ranking your website within Google search results. I have seen many bloggers overlooking the power of this factor which results in wasted link juice. If you ask SEO experts, how can we use links to improve search engine rankings, they will definitely put emphasize on this factor too.

Link Juice is the amount of positive ranking factor that a link passes from one page to the next.A website has an overall Domain Rank. This is the total amount of positive link metrics associated with a website as a whole. The Domain Rank is governed by the combined PageRank of all of the individual pages on a website. Every web page will have its own PageRank, or perhaps more correctly ranking capacity, governed by the link metrics associated with each particular page.