What is search engine marketing ?

[Ajaysharma]

SEM can be used to test your keywords and key-phrases prior to optimising your website and your webpages. By testing your search terms before you conduct SEO work you can save a lot of work and ensure that you are targeting the best search terms for your company website keywords that bring traffic to your site - and converts the traffic into new customer or client relationships. When people search online for a product or service they are usually in a buying stage. We use SEM to target your product and services so that when someone searches for a specific product your ads will show in the search result listings. SEM allows us to literally place your business in front of the people looking for you and bringing these prospects to your websites and converting them into a customer.