what is link exchange ? - Site Owners Forums

seo147 · 08-14-2016, 11:02 PM

One of the earliest link exchanges was LinkExchange, a company that is now owned by Microsoft.[1]

Link exchanges have advantages and disadvantages from the point of view of those using the World Wide Web for marketing. On the one hand, they have the advantages of bringing in a highly targeted readership (for link exchanges where all members of the exchange have similar web sites), of increasing the "link popularity" of a site with Web search engines, and of being relatively stable methods of hyperlinking. On the other hand, they have the disadvantages of potentially distracting visitors away to other sites before they have fully explored the site that the original link was on.[2]

Engaging in link exchanges or paid linking activity is highly discouraged by Google and not recommended for webmasters seeking an advantage in search engine rankings. Google considers excessive link exchanges and exchanging reciprocal links "Link Schemes" and can suppress the linked site in search engine results or block in altogether

08-14-2016, 11:02 PM	#1
seo147 Registered User Join Date: Jul 2016 Posts: 135	One of the earliest link exchanges was LinkExchange, a company that is now owned by Microsoft.[1] Link exchanges have advantages and disadvantages from the point of view of those using the World Wide Web for marketing. On the one hand, they have the advantages of bringing in a highly targeted readership (for link exchanges where all members of the exchange have similar web sites), of increasing the "link popularity" of a site with Web search engines, and of being relatively stable methods of hyperlinking. On the other hand, they have the disadvantages of potentially distracting visitors away to other sites before they have fully explored the site that the original link was on.[2] Engaging in link exchanges or paid linking activity is highly discouraged by Google and not recommended for webmasters seeking an advantage in search engine rankings. Google considers excessive link exchanges and exchanging reciprocal links "Link Schemes" and can suppress the linked site in search engine results or block in altogether __________________ To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts. / To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts. / To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts. / To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.

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