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10-14-2020, 11:42 PM
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Registered User
Join Date: Aug 2016
Posts: 961
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Link equity, once colloquially referred to as "link juice," is a search engine ranking factor based on the idea that certain links pass value and authority from one page to another. ... Links that pass equity are one of many signals that Google and other search engines use to determine a page's rankings in the SERPs.
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