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Old 06-04-2019, 05:45 AM   #1
webroot
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Join Date: Jan 2018
Location: United States (USA)
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(CTR) Click-through rate is the percentage of viewers that click your ad. It is calculated as follows:

CTR = (total number of clicks / total number of ad impressions) * 100

A high CTR is a great sign of ad relevance. It means your ads are resonating with the target audience, as they find the content and the offer interesting and engaging enough to click on.
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