What is Schema ?

[VishnuJi]

What is Schema ?

[AizaKhan]

Schema.org (often called Schema) is a semantic vocabulary of tags (or microdata) that you can add to your HTML to improve the way search engines read and represent your page in SERPs.

Schema.org is the result of collaboration between Google, Bing, Yandex, and Yahoo! to help you provide the information their search engines need to understand your content and provide the best search results possible at this time. Adding Schema markup to your HTML improves the way your page displays in SERPs by enhancing the rich snippets that are displayed beneath the page title.

For example, the first search result above contains both a star rating and a publication date. Both of these can be added using Schema. The second example does not have rich snippets and instead displays either the meta description or other information chosen by Google. To get the review rich snippet, you would use the following code:

<div itemprop="aggregateRating" itemscope itemtype="https://schema.org/AggregateRating">
<span itemprop="ratingValue">[Aggregate rating given]</span> stars –
<span itemprop="reviewCount">[Number of reviews]</span> reviews
</div>

[keirawatson]

Schema markup is code (semantic vocabulary) that you put on your website to help the search engines return more informative results for users. If you've ever used rich snippets, you'll understand exactly what schema markup is all about.
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[RH-Calvin]

Schema markup is code (semantic vocabulary) that you put on your website to help the search engines return more informative results for users. If you've ever used rich snippets, you'll understand exactly what schema markup is all about. Here's an example of a local business that has markup on its event schedule page.

[LisaHandson]

A schema is the structure behind data organization. It is a visual representation of how different table relationships enable the schema’s underlying mission business rules for which the database is created.

[Janusri]

Schema markup is code that you put on your website to help the search engines return more informative results for users.

[saisaanvi]

schema.org also called as schema it is a semantic vocabulary of tags that you can add to your pages in HTML code to improve the way search engines read and represent your page in search engine rank pages.

[alivenet]

A representation of a plan or theory in the form of an outline or model.

[vinukum]

We put schema on the website so that the search engine will know more information about your website.

[Hasini]

Schema markup is code (semantic vocabulary) that you put on your site to help the web crawlers return more useful outcomes for clients. In the event that you've at any point utilized rich bits, you'll see precisely what composition markup is about.

[HourGlass_IT]

Schema markup is code (semantic vocabulary) that you put on your website to help the search engines return more informative results for users. If you've ever used rich snippets

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[nathanleo]

The database schema is the structure of a database described in a formal language supported by the database management system. The term "schema" refers to the organization of data as a blueprint of how the database is constructed.