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Competitor analysis in marketing and strategic management is an assessment of the strengths and weaknesses of current and potential competitors. This analysis provides both an offensive and defensive strategic context to identify opportunities and threats.
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Thread | Thread Starter | Forum | Replies | Last Post |
What is the meaning of competitive analysis? | shopermart | Search Engine Optimization | 5 | 07-19-2017 06:39 AM |
What is the meaning of competitive analysis? | ShrutiDesai | Search Engine Optimization | 4 | 06-15-2017 05:05 AM |
What is the meaning of competitive analysis? | grantkurian | Search Engine Optimization | 2 | 05-22-2017 09:53 PM |