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Join Date: Feb 2013
Location: Bangalore
Posts: 1,198
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How Marketers use Social Data
1. Understanding my Target Audience - 55%
2. Developing Creative Content - 48% 3. Supporting other Departments - 39% 4. Analyzing Trend - 32% 5. Assessing Campaign Performance - 29% 6. Fostering Connection with Customer - 26% 7. Reporting Results to my Manager and/or Team - 25% 8. Measuring ROI - 15% 9. Informing Business Decision - 10%
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