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[LosPollos]

TOP-20 by eCPM in Adult Games: USA # 4

The United States hasn’t appeared in our weekly eCPM overviews for quite some time, so this week the focus is on this GEO. Ranking 4th with a $49.9 eCPM, the US confirms steady demand even in a highly competitive market.

TOP-20 Countries by eCPM:

1. 🇦🇺 Australia — $70.3
2. 🇩🇰 Denmark — $59.2
3. 🇳🇿 New Zealand — $58.1
4. 🇺🇸 United States — $49.9
5. 🇬🇷 Greece — $48.2
6. 🇸🇮 Slovenia — $45.7
7. 🇨🇿 Czech Republic — $44.2
8. 🇩🇪 Germany — $39.6
9. 🇬🇧 United Kingdom — $37.8
10. 🇨🇦 Canada — $36.1
11. 🇦🇹 Austria — $35.4
12. 🇸🇪 Sweden — $35.1
13. 🇫🇮 Finland — $33.7
14. 🇨🇭 Switzerland — $32.2
15. 🇧🇪 Belgium — $30.8
16. 🇳🇴 Norway — $29.4
17. 🇮🇩 Indonesia — $27.1
18. 🇮🇱 Israel — $25.6
19. 🇳🇱 Netherlands — $22.5
20. 🇪🇸 Spain — $20.3

Insights for affiliates:

• Ethnicity in specific states, such as a Latin American girl in Miami, shows a higher conversion rate.
• It is worth noting that creatives featuring young girls may generate more clicks, but models aged 30+ are more likely to show a better conversion rate with fewer clicks.

[LosPollos]

TOP-20 by eCPM in Casual Dating: Greece # 5

Greece consistently holds its place in our weekly eCPM ranking. A $42.6 eCPM backed by 90%+ Viber penetration, a vibrant carnival season, and a coffee culture that doubles as a dating funnel — this GEO deserves your attention.

TOP-20 Countries by eCPM:

1. 🇳🇿 New Zealand — $61.9
2. 🇦🇺 Australia — $58.3
3. 🇩🇰 Denmark — $55.2
4. 🇬🇧 United Kingdom — $45.7
5. 🇬🇷Greece — $42.6
6. 🇸🇪 Sweden — $41.5
7. 🇧🇪 Belgium — $37.3
8. 🇨🇭 Switzerland — $35.2
9. 🇺🇸 United States — $32.1
10. 🇦🇹 Austria — $31.1
11. 🇨🇦 Canada — $28.9
12. 🇩🇪 Germany — $28.6
13. 🇳🇱 Netherlands — $27.9
14. 🇮🇹 Italy — $25.8
15. 🇵🇱 Poland — $24.6
16. 🇪🇸 Spain — $19.5
17. 🇹🇷 Turkey — $19.2
18. 🇫🇷 France — $18.4
19. 🇮🇩 Indonesia — $17.4
20. 🇧🇷 Brazil — $16.2

Insights for affiliates:

• Viber has 90%+ penetration in Greece. It’s the dominant messenger — unlike the rest of Europe — making it a massively underused traffic channel.
• Ads in Greek convert significantly better than English, but it’s critical to use the informal register (εσύ, not εσείς) — formal language feels corporate and kills trust in dating creatives.
• First dates in Greece almost always revolve around coffee (“Πάμε για καφέ;”). It’s a universal key that can mean anything from a friendly meetup to an invitation after which you only come home in the morning. That’s why creatives with café scenarios and coffee-date angles feel far more native than generic “meet hot singles” messaging.
• Greece’s Carnival season (Apokries, January–March), including Patras Carnival — Europe’s largest with 30,000+ costumed participants — is a hidden dating campaign peak that most affiliates miss entirely.