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Old 12-09-2015, 12:52 AM   #2
Frank Collins
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Join Date: Oct 2015
Posts: 3
Link spam is defined as links between pages that are present for reasons other than merit.
Link spam takes advantage of link-based ranking algorithms, which gives websites higher rankings the more other highly ranked websites link to it. These techniques also aim at influencing other link-based ranking techniques such as the HITS algorithm. There are many different types of link spam, built for both positive and negative ranking effects on websites.
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