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There are not major differences between optimizing a site for mobile and regular SEO, but mobile is a new thing so changes will flow with time.
One thing that you would notice is very different on the mobile is the user experience. In the desktop search, 10 results appear on the page, which shrinks to just 3 or 4 results in mobile. The two of which are the AdWords ads. So, it won’t be wrong to say that mobile favors AdWords ads for top SEO positions.
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