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Old 09-21-2017, 10:00 PM   #2
crackersguru
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Join Date: Aug 2017
Posts: 93
PPC is Pay Per Click, it its the term used to describe the type of advertising that you do with adwords. CPC is cost per click, it is the amount you pay for click on your ad.
PPC and CPC are often used interchangeable within the advertising community, however generally speaking PPC is used to describe the type of advertising program you are running. CPC, which stands for cost-per-click, is usually used in communicating what you are actually paying per click within your advertising program.
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