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Old 08-14-2017, 01:37 AM   #5
crackersguru
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Join Date: Aug 2017
Posts: 93
CTR simply stands for Click-Through Rate.

That is how many clicks you are getting from the available impressions.

Example- 5% CTR mean that 5 people have clicked on your Ad when 100 impressions were available, or say 10 people clicked when 200 impressions were available.

CTR(%) = Clicks/ Total Impressions * 100
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