|
Ad Rank is the underlying concept which decides which Ad will show on which position.
Ad Rank = Your CPC bid * (Quality Score[80% weight] + Ad Extensions[20% weight])
1.CPC is cost per click you are willing to pay
2.Quality score is measure automatically based on your Keyword CTR, Ad relevance & Landing Page Quality
3.Ad extensions are now required to be used in all Ads
__________________
To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.
To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.
To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.
|