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The bidding strategies in ad words are
1. CPC - cost per click
2. CPA - cost per action or conversion
3. Enhanced CPC - enhanced version of cpc
4. Maximized clicks - automated cpc
5. Search page location - show ad in serp at top when your keyword used
6. ROAS- return on ad spend (predicts value based conversion and future conversions and suggest you best campaigns to run
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Learn more about all the Marine Courses in Tamilnadu and Chennai for Nautical Studies
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