Benefits of using Google AdSense
We all know Google, it is the heart of the internet. Once it was shut down for 2-3 minutes and 40% web traffic gone down.
⦁ It is a program of Google, so everybody trusts it.
⦁ It is pay-per-click program i.e. when a person coming to your site click on AdSense ads, you get paid.
⦁ It displays contextual ads i.e. it detects the keywords around and then displays the ads accordingly. For example, if you are writing a post on SEO, 90% ads would be related to SEO.
Another way AdSense shows ads is by using the cookie method. Based on user search history, they display targeted ads which convert better.
Google AdSense itself want you to earn more with its programs, they show targeted ads so that you get more clicks, they provide certain tutorials to make you earn more.
For more:
http://bit.ly/2iZr0kk