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Cannibalisation can be a testing idea to comprehend (and difficult to purport: "ca-non-yuck winnow eye-zay-evade"), yet it's fundamental to making an upgraded site. The crucial issues that cannibalisation can settle originate from different uses for a solitary bit of writing–a passage or, all the more regularly, a whole page of content–that shows up in numerous areas on one site or on various sites. For web crawlers, this displays a problem: Which rendition of this substance would it be advisable for them to show to searchers? SEOs allude to this issue as copy substance.
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