On Page Optimization means where you have to optimize your pages from inside like URL, Title, Headings, Hypertext Links, ALT and Body text. see below example of how to do on page optimization
1.<TITLE>On Page Optimization</TITLE>
2.<h1>Heading</h1>
3.<META NAME="description" content="Optimizing On-Page Factors for Search Engine">
4.<IMG ALT="Description of Image" SRC="image.jpg">
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