By integrating social media into blog & bridging the gap between popular social media sites and your content. People who visit your blog need an easy way to connect with your blog and share your blog content via social media elements that are integrated into your site.
These integrating elements could be in the form of social media buttons that help your readers engage with your blog (Facebook likes, Twitter follows), share buttons that help readers share your content, social media logins to that help readers comment on your blog, and so on.
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