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Old 11-08-2016, 02:23 AM   #7
henrybolt
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Join Date: Oct 2016
Posts: 655
The dollar amount a company allots to pay per click advertising is known as Pay Per Click (PPC) bids. Bid prices vary depending on the company's advertising budget and the time the company plans to use paid inclusion. Other deciding factors are the keyword popularity and competition from other advertisers.
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