Peter Browne was a worried man two years ago. His t-shirt business had run into losses with no way-out in sight. The sales had plummeted to a new low in the wake of dwindling interests shown by visitors in the site.
The stock was lying unused and the operations seemed destined to be shut off sooner rather than later. He repented being an entrepreneur, given the bleak future ahead.
More than anything else, Peter was perturbed by the lack of interest customers showed in his online store. He was unable to gauge the reason of this sudden change of behaviour in the customers.
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