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1.Find GOOD QUALITY, complementary sites.
2.Place a link to them on your site.
3.Only AFTER you’ve placed a link to them, email the owner of the site a short, friendly note. Address him or her by name. (If the name isn’t on the site, you may be able to find it at DomainTools.com.)
4.Genuinely praise something on the site. If you can’t find something worth praising, delete the site from your list.
5.Tell the web site owner you’ve linked to their site, giving them the URL of the page where you’ve placed your link.
6.Ask for a link back to your site, suggesting a page where the link would be appropriate.
7.Three weeks later, if there’s been no reply, send a brief, polite reminder. It’s easy for emails to be lost or overlooked.
8.Use the phone and/or snail mail. A link from a good site is a very valuable thing. If you can’t get noticed by email, consider trying a phone call or posting a letter. They’re more expensive but also more likely to attract the answer you want.
9.Keep an alphabetical record of sites you’ve linked to and requested links from. You need to know who you’ve contacted and who you haven’t.
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