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It is what its name suggests. It’s somewhere in the middle of white and black and if used by a professional, can still be effective. However, it’s safe to say that taking a grey hat approach is playing with fire if you’re not 100% sure of what you’re doing and since we’re predominantly content-led now, it’s not something I would recommend.
Grey hat consists of techniques such as:
Cloaking
Purchasing old domains
Duplicate content
Link buying
Social media automation and purchasing followers
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