SEO Advantages:
1. You don't have to pay for any Search Engine.
2. Your company good chance to become a good position in search engine and visible around locally and globally.
3. Your company reputation
4. You getting more lead from clients
5. You getting more business and earn money
SEO Disadvantages:
1. Your website positions unpredictable because depends on the Google algorithm
2. You don't have control everything
3. Sometime you to wait for months getting a good position in your website ranking
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