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White Hat SEO refers to any practice that improves your search performance on a search engine results page (SERP) while maintaining the integrity of your website and staying within the search engines terms of service.
Top 5 White Hat SEO technique:
1. Quality Content
2. Use Structural (Semantic) Mark Up and Separate Content from Presentation
3. Titles and Meta Data
4. Keyword Research and Effective Keyword Use
5. Quality Inbound Links
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