[krify]

If you have no idea what I mean by ‘Hummingbird’, then you’re probably not the kind of individual who spends hours each day trawling through Google updates.

You’re not supposed to know everything about Google; it won’t necessarily make you a better person if you do, and I can guarantee it will kill conversations in pubs.

Hummingbird feeds on rich content. It devours it and uses it to build up data about sites which it can then use to understand and provide better answers for people who are asking specific questions.

How to use exploit Hummingbird

There are no tricks to this. You just have to write great content – or get someone to write it for you.

Find out what your customers are after, and answer those questions.

You can find out what they’re after by asking them. Send them an email and just ask them what’s frustrating them about the marketplace you’re an expert in.

And then, when you know what to write, write it. And write it big..

Simple it's google update for Search Engine crawling...