The Turkey’s Feminine Hygiene market is forecast to register strong growth in value as well as volume terms during 2015-2020. The Sanitary Pads category will have the largest volume share as well as the fastest growing category during 2015-2020. Increased market penetration and products for the middle class will influence consumption in the Turkish Feminine Hygiene market
Key Findings
• Stable economic growth coupled with a large young population base will drive the demand for Consumer Packaged Goods in Turkey
• The Feminine Hygiene market in Turkey is forecast to register higher growth during 2015-2020 compared to 2010-2015
• The Internal Cleansers & Sprays category will register the fastest growth in value terms during 2015-2020
• Flexible Packaging is the most used packaging material in the Feminine Hygiene market in Turkey
• Value and Digital Consumption are the major trends driving the Turkish Feminine Hygiene market
• Demand for social media and masstige products will rise in Turkey’s Feminine Hygiene market
For more details please visit
Bharat Book Bureau