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when your website link to an othere website called backlink.
it becomes two type
1. no follow
2. do follow
nofollow link is that link which have no follow attribute and do follow link is that link which have do follow attribute.
Here is some importance of backlink…
1. Help to index your website
2. Help to get higher page rank in search engine
3. Help to popularity of a website
You can create back link from following…
1. Article submission
2. Directory submission
3. Guest posting
4. Join do follow forum
5. Add video on do follow video sharing website
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