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off page seo means doing things to increase your visibility and ranking for your website on search engines. Specifically something not actually on your page. So anything that does not change the content of your site to try to better your ranking would be off site seo. This would include trying to get good backlinks, using social media to let search engines know people like your site, and even sending people flyers with your site on it, so they use search engines to look up your brand, this showing search engines there is interest in your site.
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while you still can!
The cereal
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