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Off page SEO refers to techniques that can be used to improve the position of a web site in the search engine results page (SERPs). Many people associate off-page SEO with link building but it is not only that. In general, off Page SEO has to do with promotion methods – beyond website design –for the purpose of ranking a website higher in the search results.
Unlike On- page SEO, off-page SEO refers to activities outside the boundaries of the webpage. The most important are:
Link Building
Social Media
Social bookmarking
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