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ileaddigital · 08-04-2014, 04:02 AM

Click Through Rate (CTC) is a percentage ratio between impressions and clicks on a specific keyword. Mathematically, it is formulated as below:

clicks/Impressions*100

08-04-2014, 04:02 AM	#3
ileaddigital Registered User Join Date: Jul 2014 Posts: 25	Click Through Rate (CTC) is a percentage ratio between impressions and clicks on a specific keyword. Mathematically, it is formulated as below: clicks/Impressions*100