[Grace Hall]

Organic search results:

The list of related website provide by the search engine at the bottom of the search results of our required query is said to be an organic search result or it is also called natural search result.

Ads Displaying:

Ads are displayed on websites; which may be in the form of banners, videos, images, etc. It is helpful you in how to get more traffic for your website.

Blog:

It is a description or an information providing content in a web site. It is posted in by the website holder & the visitor and it also allows to comment on it. There are certain web site which allows blog posting in their web page.

PPC (pay per click):

In the online business the earnings and payments are made through this type of advertising models. Under such online payment model the businessman pays to the advertising website only when the visitor click on the link related to his advertisement. Hence, in short we can say that the advertiser is get paid per click which he is able to generate for his advertisement.

Email Marketing:

An effective technique for promoting your business by sending emails to your potential customers or to the existing customers of ours can be defined as Email Marketing. It is also helpful to create good relations with the customers.

Local Marketing:

Marketing strategies used for promoting our business in our own region is called local marketing. The targeted customers are the localized individuals of that particular region.

Return on investment:

Return on investment in online business is similar to that in the normal offline business. The calculation regarding the performance of the investment made by the business, by dividing the total earnings made over the total amount of investment is return on investment.

Search Engine Marketing (SEM):

This Marketing is done by placing the advertisement on the resulted pages of the search engine results so that the visitors can easily know our website. The advertiser is charged only when visitor visits to his website.

Search Engine Optimization (SEO):

Increasing the awareness of a particular website or any web page in the search engine result can be termed as search engine optimization.

Search Engine Results page:

This is the page that has the list of the demanded result of the word or text typed by us on the search engines.

Social Media Marketing:

When the advertising of our website is done through social media such as video sharing, online communities, etc then it is called Social Media Marketing. How do you use social media websites for your business promotion is totally dependent upon you, if you are able to make an proper use of this marketing strategy then definitely you will get success in your business goals.