There are two parts of SEO. off page seo and on page seo.
on page seo more important than off page. firstly, you should check the websites header part ( meta tag description, meta keywords, tittle, meta robots), website body part ( good and readable content, ). these are on page factors.
off page - create good and quality basis backlinks. article submission is the best method to increase good and efffective visitors.
kanatal camp