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Faster turnaround. You need not spend a lot of time on getting the colors and layout right. You can go straight to changing text and proceed with programming.
Templates are much cheaper than hiring a web developer. There are several sites that offer free templates as well.
Templates look much better than sites developed in traditional HTML programming. Templates are designed by professionals that are creative and competent and experienced.
Templates can be customized by anyone with basic HTML knowledge. You can customize the template yourself using a text editor.
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