SEO stands for Search engine Optimization. The uses of SEO are,
* It helps to drive traffic to your website.
* Increase website page rank.
* Increase the popularity of websites.
* More business
Some of the methods of SEO are,
* Directory submission
* Article Submission
* Keyword Generation, etc.
If you are not technically expert in these, You can simply opt for an SEO tool. For example you can find a SEARCH ENGINE VISIBILITY TOOL from
http://www.thewebpole.com/increase-visitor-traffic/ .This tool,
* Easy, one-click website submission to Google, Yahoo!, Bing, Ask, AOL and many more.
* Easy one click submission to over hundreds of directories.
* Improves search engine rankings with keyword and suggested topics tool.
This tool is very simple to use so you need not be technically expert to handle this.