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SEO is process of improving a webpage in search engine ranking page. there are two type of process ON page optimization and Off page optimization that have many techniques.
On page optimization techniques are:
� Keyword Research and Analysis
� Page Specific Meta Tag Creation
� Title Tag (Page Title Optimization)
� Alt Tag Optimization
� Anchor Text Optimization
� Content Placement
� Keyword Density
� Implementation of 301 Permanent Redirect
� Implementation of Google Analytics
� Search Engine Verification from Google, Yahoo and MSN
� Submission of XML Sitemap
� Creation of Proper Link Structure
� Creation and Submission of ROR.xml
� Optimization of Search Engine Essential Files (robots.txt, urllist.txt, sitemap.xml)
� Creating micro formats like hcard integration, hrview integration, vCard integration.
Off page optimization techniques are:
Social bookmarking
Article creation and submission
blog creation and posting
forum and blog commenting
Directory Submission
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