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SEO is a process of ranking website on SERP so SEO services can be broadly classified into two categories that are on-page optimization and off-page optimization. Both are important in ranking a website on search engine ranking page.
On page optimization basically focused on improving the relevant and good content on the site. This will make the highest ranking of site in search engines.
Off-page optimization deals with the implementation of the theme based link building strategy. This leads to improve link popularity and reputation of the website.
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