[bobmark56]

Whenever you search for an item on the internet, results of what you seek are listed in your search results in order of relevance. If you care to look (trust me you can't help it) to the right side of every search results window, you will find little ads that but shout about various items related to your search. These ads would be carefully-orchestrated ad copy that Google AdWords affiliate marketing managers have paid Google in an auction arrangement for being shown in this corner. Depending on how much higher an affiliate marketer is willing to pay, his/her ad will be placed in a prime position whenever web searches look for something related to what the marketer has chosen to market.