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What is goal in Google analytics
A goal represents a completed activity, called a conversion, that contributes to the success of your business. Examples of goals include making a purchase (for an ecommerce site), completing a game level (for a mobile gaming app), or submitting a contact information form (for a marketing or lead generation site).
There are four basic types of goals you can create within Google Analytics: destination, event, duration, and pages per session.
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