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1. Learn Amount of Keyword Traffic
Google Trends is an official Google tool that offers a visual comparison of traffic levels. It does not tell you the exact amount of traffic. But it does show a relative amount.
This is especially helpful if you know the amount of traffic from a related keyword phrase.
Tip#1 How to Obtain More Accurate Traffic Data
If you want to unlock the traffic data of a keyword, compare that keyword with a keyword you already rank for and are familiar with the traffic levels.
Although Google Trends won’t show you the exact amounts, as long as you know the amounts for one keyword, the traffic levels of the other keyword will become more understandable.
2. Gain Insights for Content Marketing
There are two ways to look at the keyword data, stretched across over a long period of time and a short period of time.
Long Period Trends
You can set Google Trends to show you the traffic trends stretching back five years. This is valuable for showing you audience trends.
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