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KEI is a frequently used term by Search Engine Optimization companies and stands for “keyword effectiveness index” or “keyword efficiency index”. If you are doing SEO for yourself or you are outsourcing your SEO you probably have heard of this term or saw it in one of the SEO keyword research or keyword ranking reports your company has send you. We will explain here what KEI means and hor you can use it to find keywords with low competition which will enable you to rank more easily in the search engines and also to find keyword niches for which you can build profitable affiliate web sites.
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