Content relevance
 

It refers to how well the information on a page relates to a search query. While keywords are important, it is important to remember that Google is looking at the intent of every search query and provides the content that will match that intent.

It refers to how well the information on a page relates to a search query. While keywords are important, it is important to remember that Google is looking at the intent of every search query and provides the content that will match that intent.