What are the Organic and Paid Results?
 

What are the Organic and Paid Results?

Organic search results are listings on search engine results pages that appear because of their relevance to the search terms, as opposed to their being advertisements. In contrast, non-organic search results may include pay per click advertising.

For organic result we do SEO which through our website's keyword ranking show in search engine and for Paid result we do PPC, Facebook paid campaign, Twitter paid campaign, Linkedin paid campaign and other.

Organic search traffic comes from people finding business links among search engine results.Paid search traffic is attributed from visitors clicking on a link in an advertisement or sponsored listing that a business has paid for in order to appear at the top of search results.